Getting Into The Buyer’s Mind: Matthew Thompson
Topics:- What food trends are heating up and what is cooling down among college students?- The importance of culinary inclusion and ingredient strategy- What does a good partnership look like once a brand has become a supplier?- Subject lines, follow-up cadence and cold calling (if you don't choose "Simple Subject Line" clip)- Appropriate follow up cadence and how cold calls are received (if you choose "Simple Subject Line' clip)- Bonus: How many emails does Matthew get a week from brands trying to introduce their product?